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Web 2.0 wave raised expectations of Web users from interactions with Web applications.
Intuitive user interface, desktop-like user experience without annoying page reloads;
advanced data visualization and manipulation are among critical requirements for
modern business online applications. Web services that fail to satisfy these user
demands risk to lose customers and revenues. The risk is especially high for financial
application where large amount of business data should be communicated to a user
to support user’s purchase decisions. For instance, nearly 10% of Europeans who
shop for financial services products online don’t apply through the Web because
they feel the process is too complicated (according to 2007 Forrester Research).
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Wiztrade platform provides rich set of ready to integrate Web 2.0 UI services covering
most important elements of financial portals including e-banking, e-trading and
financial publishing application. Wiztrade UI components can be deployed individually
or jointly without changing overall structure and architecture of existing web application.
Each UI component is highly customizable to fit specific application look and feel
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